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Head of CRM

This job is no longer available

Recruiter
Maggie’s
Posted
28 January 2014
Closes
07 February 2014
Ref
HdCRM2014
Contact
Carys Winship
Experience Level
Sectors
Contract Type
Hours
Salary
C£57k

Further information

You should have 8 years CRM experience with a track record in developing and implementing innovative customer retention strategies and campaigns.
Candidates should be strategic thinkers with exceptional project management skills plus deep, technical knowledge of CRM and analytical systems.

This role will;
-    lead the creation of a new CRM function, building the organisation’s overall supporter relationship management capability and ensure we are fit for purpose in terms of our data and communication as we move into the next phase of organisation’s growth
-    transform Individual Giving as a fundraising channel for Maggie’s in terms of overall income mix
-    drive the strategic development and delivery of a new stewardship programme to maximise supporter lifetime value and ensure retention of existing supporters
-    create a strategy to transform our data insight and analytics capability, working with internal and external teams to implement
-    develop the overall strategy for individual giving and deliver annual income targets across a range of digital and offline channels
-    develop the strategy for future supporter acquisition through DM activity

To apply for this position, please click on the Apply Now button.

Maggie’s

The ground-breaking model of cancer support pioneered by Maggie’s has been developed to meet the practical, emotional and social needs of people with cancer.